Date: 28 Jun 2019
Many new and growing production companies which need labels for their products face a complex question. They wonder what the best way to produce their labels is. That is, whether to hire a label printing company or print their own labels in-house using a barcode label printer, color label laser or inkjet printer.
Dilcom is a Bulgarian company that produces a wide variety of types of labels on a roll. We have over 20 years of experience in the field of labeling. We offer high-quality printed custom labels at competitive pricing with fast turnaround times. They can be customized according to design, shape and size, durability, resistance, adhesive qualities and more.
In addition to label production, our team is also experienced in the sale of labeling devices and quality products, such as barcode label printers. Dilcom is an authorized representative of many international companies. Thus, we are able to offer a very wide range of devices on the Bulgarian market with no minimum order. With them, our customers can print their own labels.
In this blog article, we will try to help you decide whether to hire a label production company or buy your own barcode printer for printing labels in your production facility. We will do this by listing the advantages and drawbacks in both cases.
Advantages and drawbacks of hiring a professional label printing company:
Advantages:
- Higher quality of materials and printing, compared to printing custom stickers using a label printer;
- You have more versatile options for printing technologies, effects, shapes, lamination, etc;
- Ability to produce more complex, innovative and non-standard labels. Examples of these are multilayer labels, scratch-off labels, selective varnish, label printing with gold and silver;
- No need to invest in a specialized software (for example for printing serial numbers, etc.);
- Higher convenience when ordering stickers and labels in larger quantities;
- No need to hire additional staff members who specialize in label and sticker printing and application;
- Higher control over debugging;
- Expert opinion and guidance that will help you choose the most suitable solution for your label printing and product labelling needs;
- Working with a label production company will give you greater peace of mind that your labels will look professional. You will also be sure that they will meet the requirements of your specific application;
Drawbacks:
- Longer production and delivery times;
- Less control over the printing process on your part.
Advantages and drawbacks of purchasing a label printer to print your own labels in-house:
Advantages:
- Lower costs for small batches of adhesive labels;
- More control over the printing process. From label and sticker designs and creating a label template, to pre-print preparation and label printing;
- Greater flexibility when printing labels on-demand. You can print your own labels outside working days;
- Independence;
Drawbacks:
- Lower or possibly unsuitable print quality;
- Limited suitable materials and printing options that are compatible with your barcode label printer;
- Higher chance of errors when printing or applying your labels;
- Desktop printers cannot print with white ink, which is often used as a base for printing on transparent materials;
- Creating non-standard, waterproof or labels resistant to weather requires special materials. They can be, for instance, cardboard for cardboard labels or a special type of adhesive paper. Other special materials needed could be resin textile thermal transfer ribbon for thermal transfer printing of textile labels, etc.;
- You cannot apply a coating or laminate when printing with a barcode, direct thermal or thermal transfer label printer;
All in all, if your label design is simple and you do not need many labels, then printing your own labels in-house is certainly a good option. Dilcom offers a wide range of high-quality label printers. With them you can print small and medium batches of adhesive labels, barcode labels and more. They can have an excellent imprint of text, images and variable data.
However, if you need more complex labels and larger quantities of them, outsourcing your label printing is a better option. Hiring an experienced label printing company will help your unique products look better. Dilcom Bulgaria produces a wide variety of labels for all industries. They can be customized according to the requirements and wishes of each client.
In our state of the art production facility, we print various types of adhesive labels on a roll. We produce many food labels, bottle labels, RFID tags as well as cardboard and textile clothing labels with care instructions. We also specialize in printing multilayer labels, stickers, labels with innovative applications, tickets and many other types of labels and tags.
For more information or a free consultation, please contact our specialists at sales@dilcom.com.
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